These are the results I got after using FirstSales.io for PitchGround: - 71% Increase in SaaS intake - 90% Open Rate - 100% Deliverability - Saved 998 minutes ( 16 Hours, 37 Minutes and 59 Seconds ) Check the article below 👇🏻 https://lin.krishnaanubhav.com/firstsales

Daily Growth Tip: Get more traffic by using forums to find easy keywords Looking for a simple way to identify terms that you know people are discussing? Find a niche forum and produce articles regarding their top keywords. For nearly a decade, Steve Toth of SEO Notebook has used forums to find amazing keywords, and he claims it's a useful strategy in almost any niche. This is what you do: Locate a popular forum in your field. Enter the forum URL into a program like Ahrefs or SEMrush, then navigate to the organic keyword tab. Set a restriction that the keywords must begin with who, what, where, when, why, or how and filter for SERP positions up to #10. You now have question-based keywords that the forum ranks for, and because forum material isn't often designed for SEO, it's a good bet that you can rank for it as well. To be safe, check the keyword difficulty, make sure there's enough volume, and then compose your post.

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Daily Growth Tip: Evoke nostalgia to make potential customers more receptive Oh, those were the days. We all enjoy reminiscing, and it has a great effect on our attitudes. So, construct a picture of common recollections to win over potential customers. According to studies, nostalgia reduces loneliness, boredom, and anxiety while enhancing social relationships and promoting compassion to strangers – all of which results in higher consumer receptivity. Furthermore, remembering the good old days helps humanize brands and give the impression that everyone is on the same team. So, in your marketing, convey your story, share old images of team members, employ retro design elements and filters, and inspire common recollections. Use phrases like "remember when" to jog the reader's mind and create suspense for what you'll say next. And enjoy yourself. Just make sure it will resonate with your audience and that it is consistent with your brand.

A huge mistake most marketing teams make (including myself in past) - Producing content to drive traffic instead of conversions. Let me talk about Pain-Point SEO in this post, a different strategy with far more conversions. When I say “conversions”, I mean product/service-related signup or form fills, not an email or newsletter opt-in. Most blogs try to rank for keywords that don’t have intent. A minimum good conversion rate is 3%. Now, if you look into the analytics, you will notice that only a few of your blogs bring most of the traffic, but these blogs aren't the ones bringing you the most conversions. What’s the disconnect? High-volume queries are typically the terms that target the top of the funnel for your product or service — very few searches have intent. On average, keywords with lower volumes are typically the terms that target the bottom of the funnel — fewer people searching but higher purchasing intent. Another advantage is that it is easy to rank as your competitors aren't trying to rank for low-volume keywords. So the way to go about it is to understand buyers' intent, their pain points and find keywords and topics that discuss solutions to the problem the searcher is trying to solve. Now how do you generate those ideas? I use these 5 frameworks to begin with : 1. Comparison posts: this framework objectively compares your product or service to your top competitors. Example 2. Best product or service lists: this framework helps searchers discover the best products or services in the category they’re searching for. Example 3. Alternatives to ‘X’: this framework helps searchers discover alternatives to your competitor's products. Example 4. Articles that talk about pricing: This talks about the pricing of your competitor and then your product or service. Example 5. Product or Service Use Cases: this framework helps searchers figure out how to solve a problem they have and presents your product or service as a potential solution. Example Now that you know the frameworks you should be thinking about, I want to share how you get the ideas that fit into the frameworks. Essentially, all ideas should come from your prospects and customers. If you know your customers inside and out, you’ll be able to develop content ideas. Some ways you can do it - 1. Start putting down objections you hear on sales calls. And try to find keywords around them. 2. Talk formally/informally to them, and make them your friends. Ask them who they view as your competitors, what problems your solution will solve for them, and what features they get the most value from. Create transcripts if needed and later try to find keywords in those conversations. (investigative mind needed, wink) 3. Use survey questions to identify conversion-focused SEO topics to write about. Make sure that all of these questions have open-ended responses. You don’t want to lead people to an answer; you want them to share their thoughts with you. You should see a wide range of responses, and then you want to prioritise responses you get multiple times. What you should take away from this? Now I am not saying you should only produce content around those 5 frameworks. If you are starting out, begin with those frameworks. Once you feel like you’ve exhausted all the potential long-tail keywords using the five frameworks, it makes sense to take a broader approach to find higher-volume keywords in your category that your target audience would potentially read.

Daily Growth Tip: Increase eBook sales by highlighting shareable quotes. Publishing an eBook? Allow others to assist you by underlining specific quotes and making it simple for readers to share them. When creating material, incorporate shareable elements such as highlighted phrases, infographics, and so on. Steph Smith used this in her eBook Doing Content Right and discovered that the quotes she included in the book were considerably more frequently tweeted than any other parts. And, of course, the more your material is tweeted, the more probable it is that you will earn sales and strengthen your brand. So choose short, smart, and snappy quotes from your material. Make the quotes stand out visually from the rest of the text. And provide unambiguous calls to action to share. Tools like clicktotweet make it simple to produce the required links.

Daily Growth Tip: Increase paid conversions with customized plan recommendations, Because each user is different, don't show them all the same pricing alternatives. Find out what each free user need and offer a plan accordingly to obtain more paid users. GitHub observed a 61 percent boost in paid conversions after starting to promote different plans to different customers. When a user establishes a free account, they are given a few easy questions to determine how many people will be on the plan and which features they will wish to use. The user is then given three options. Based on their responses, they can choose the plan that GitHub offers. They can continue to use the free plan. They can also skip without responding. This personalized experience and reduction in cognitive load appear to have had a significant influence on new users.

Does anyone here running an e-commerce store and is using Facebook custom audiences?

Daily Growth Tip: Increase the price of digital products as sales go up to invoke urgency Scarcity does not apply to digital products in the same way that it does to physical products. Consider raising urgency and sales by increasing pricing as more products are sold. Steph Smith In just 8 months, she earned more than $130,000 with her ebook, Doing Content Right. Her innovative pricing plan, which increased as sales increased, was one of several factors in her success. She stated that the price will begin at $5 and rise by $5 for every 30 copies sold, up to $25. She would then sell 1500 at $30, 500 at $50, 100 at $60, 100 at $75, and lastly at $100. As Austin Rief points out, this produced a sense of urgency that isn't typically associated with digital items. There were other advantages as well, according to Steph, who believes it helped her better grasp the optimum price to utilize in the future. However, this strategy should be utilized with caution. Others, including Daniel Vassallo, jumped in to say that the opposite worked for their products. So, if you try it, test it, and keep in mind that your pricing plan does not have to be definitive.

Finding the best ways to utilize the email list that I've created. I've around 4000 subscribers coming from majorly 3 places. 1. Purchases made on my products (80%) 2. A waiting list for my new product that I'm building in public [twittercreators.co] (10-15%) 3. Notion club - A newsletter I'm thinking to start (5%) Priority is to market 2nd one but at the same try to get consistent sales out of the 1st one. Looking for some experienced advice from Email marketers

I recently cracked a process for organic social media growth when posting. Which helps grow in different aspect i.e. Niche, Location and Community. This helps to be seen more in less and high competitive audiences. For posting • create 30 hashtags • • 10 (500k - 1 Million) • • 10 (100k - 500k • • 10 (less than 50k) • then comes the SEO optimized caption. • • 1 Main keyword • • 4 following secondary keywords • • check the SEO score of it This would register the instagram that would have audience and a valuable content for the visitors (Note = at least make 2 sets of a post which includes captions and hashtags) Then after that we start retargeted posts for already incubated customers from raw audience. Would love an insight from the specialists of the industry. Thanks

Daily Growth Tip: Leverage "forced choice" to attain desired outcomes People frequently avoid making choices. To achieve certain goals and get users off the fence, force a choice. When Steady asked their users to link their bank accounts, they had a 93 percent drop-off rate. This rate climbed by 63 percent when they used forced choice in their language (from 7.1 percent to 11.6 percent ). Originally, the content was, "Access our free income tracker," and the options were "Let's do it" and "Maybe later." They modified it to "Please accept or deny our free income tracker," with options to "Accept" and "Decline." This required consumers to make a decision rather than deferring it until later, which resulted in more people integrating their bank accounts. Another factor was that "Decline" seemed more permanent and costly. It should be emphasized that the user could still reject the request by clicking an X button.

Daily Growth Tip: Convert more leads by using exploratory wording in your CTAs If your terminology implies that a potential consumer must make a commitment before they are ready, they will often walk away. Use exploratory words to get them in the door. Form interaction increased by 17 percent when Google altered the call to action from "Book a hotel" to "Check availability." Many potential consumers appear to have avoided the initial CTA since it sounded like a commitment. They were also more receptive to the exploratory CTA because they believed they had more time to weigh their alternatives. Conveniently, after a potential consumer invests time and learns more about a product, they are more inclined to commit. Consider relaxing any strong CTAs, marketing material, and so on. Swipe's Gene Maryushenko uses the example "Give it a try" rather than "Create an account."

A growth tip that I can share today is: "plan to conquer, but make efforts just to take the first tiny step, and then to another one"

Daily Growth Tip: Emphasize different types of social proof at different levels of your funnel Social proof is powerful, but if utilized as a blunt instrument, it will leave customers on the table. Instead, display multiple types of social proof at different stages of your funnel. ShipBob was recently valued at a billion dollars. One of the many things they used to get there was a fantastic social-proof approach that stressed different types of social proof at different phases. Here's how to replicate it. Share important wins at the top of the funnel (primarily on social media). This includes press, accolades, large clients, and the like — anything that demonstrates your brand's trustworthiness while boosting traffic to your website. Use landing pages in the middle of the funnel to include video testimonials, case studies, and quotes highlighting the pain points that genuine customers/brands encountered, as well as the solutions you gave. At this point, trust must be strengthened even further, and the prospect must see how their requirements can be addressed. Add testimonials to your pricing page towards the bottom of the funnel. At this point, the prospect has done their research and is considering pricing; a rapid confidence boost may get them off the fence.

My blueprint for SaaS and Marketplace founders to build 50k web traffic a month in just 6 months and bring 1000s of signups in as little as $4,000 a month. This playbook has worked really well in Canva, Cliently and Clientvenue. 1. Make your marketing team independent of the technical team. The marketing team shouldn't rely on developers to get things done. If possible, convert the blog into a WordPress blog. Also, make sure blogs are optimized for reading on cellphones. Have comments, likes and sharing options (on social media) section in blogs. 2. Hire 2 grade 6, and 7 quality writers from Indeed, LinkedIn, Naukri and Internshala. Test their writing abilities by giving them a bottom of the funnel to write on. Salary - $300-$600 a month per employee in India and similar countries. 3. Hire 2 freelancers from Upwork for $30-$50 a blog. Give them the same test. 4. The goal would be to publish 50-100 articles monthly to build writing momentum. 5. Build a keyword list from Ahrefs and only pick the bottom-of-funnel keywords, to begin with. Like competitor's pricing, alternative, reviews, product use cases, etc. Go for medium volume and medium competition keywords. Even a volume of 10 is good since nobody is trying to compete with them and you will have double-digit conversions. Don't forget to use parent keywords and combine keywords with the same intent. 6. Create a checklist for writers to follow. It should contain all the SEO and writing hygiene. Put a manager on them to ensure the process doesn't break. 7. Create a list of your features. Usp and pricing; so writers can easily take info from there and fill in relevant details in blogs. 8. Motivate and coach writers, and have calls with them consistently, or you will see output dropping quickly. 9. A strong call to action on the blogs page. No multiple CTA. To begin with, just land people on the homepage, and once you hit 5k traffic a month, start a/b testing. I like to drive people to the homepage, then free trial. For those not converting into paid customers in 7 days, I have a team of account executives chasing them. 10. Install Google analytics, Google search console and Microsoft clarity to measure and understand traffic. 11. Set goals in google analytics. Goal 1: Coming from blog to homepage. Goal 2: blog to the homepage to signup. 12. Start getting ABC and paid backlinks from month 2 of writing. Secure backlinks only on pages indexed by google. 13. Backlinks can be secured in relevant slack, FB groups, and cold emails 14. Keep re-writing the blogs which get traffic. 15. Advanced stage - use optinmonster to optimize CTA and convert more traffic. 16. Advanced stage - Use websites like leadfeeder to get data on people visiting your site and prospecting them back. 17. Advanced stage - Use the same organic visitors in your re-marketing campaign. 18. Get a technical SEO audit from time to time. From month 3rd, you will start seeing results and beat all your competitors in 6-12 months!

I went through some websites in "Introduce Yourself", I found sureshot ways to lose traffic to website 1. Red-Rhino.com ❌ RedRhino.com is a developed website. Only solution is to re-brand unless RedRhino.com owner is selling the domain 2. Creaitor.ai ❌ wrong spelling, how many will remember this name? Type-in leaked to creator.ai Solution is to get creator.ai (a costly after market domain name) or re-brand. Like this I analysis lot more things related to domain name and social handles. If anybody interested in getting such analysis, DM me

SEO, Link building, marketing/advertising is good to bring in traffic, if you don't have a domain name that visitors can remember, you won't be getting them back again easily. And that's why some companies spend in millions to get a desired name.

Daily Growth Tip: Instead of promoting your newsletter, get more subscribers by promoting specific content Although it may appear strange, advertising your newsletter is not the greatest strategy to promote your newsletter. Promote certain pieces of content to increase subscriptions. For The Interested's Josh Spector has tried a variety of adverts to increase the number of subscribers to his newsletter. He discovered that ads promoting a specific piece of content outperform those promoting the newsletter overall. People are more inclined to click on fascinating content than a random newsletter, and if they find the piece useful, they frequently subscribe via the signup form at the bottom of the page. For the greatest results, choose your best piece and make sure it showcases what your newsletter generally gives. While Josh was experimenting with Facebook advertisements, it is logical to infer that this holds true for other platforms and types of promotion as well.

Are your websites mobile ready? 🤔 I alerted few website owners who posted in "Introduce Yourself" section.

Daily Growth Tip: Increase conversions by using dynamic content blocks in emails We've all heard that customizing your messaging to specific segments can help increase conversions. Using dynamic content blocks, you will get the benefits of personalized messaging without the extra effort. Most email service providers have an underutilized feature called dynamic content blocks. They enable you to send a single email with many variations of a message to different subsets of subscribers based on preferences, behavior, and so on. This type of tailored content can significantly increase click-throughs and conversions. You will also save time and effort by employing dynamic content blocks instead of creating multiple emails.

The biggest breakthrough I had when it came to writing ads that work was when I started focusing on what people actually want. Not what they say they want - but what actually makes them BUY. Potential customers often "lie" to us, not on purpose, but because we share our desires from our ideal self but end up making most purchase decisions as our true self. So, I started looking around at what people did and what products or services actually sell. One of my mentors (David Garfinkel) talks about how pretty much every invention in some way makes life easier on people. So, making life easier is definitely one of the things we know humans will pay for. But what else? After about 10 years working in the direct response industry where you get instant (and often painful to your ego) feedback, I discovered 5 things that get people to buy. And these are the things you want to highlight in your business, your ads, your product, etc. In fact - if your product doesn't do at least 3 of these things, it probably won't ever sell that well. So, what are the 5 things? I made an acronym called FEELS. This is for 2 reasons; first, you want to make sure that your prospect feels something when they read your copy... and second, these 5 things won't' resonate as well if you're missing feeling and emotional connection. Here we go: F - Fast E - Easy E - Expert L - Lifestyle S - System If you hit on those points again and again in your ads and your sales message, you will make sales. Fast and easy make the most intuitive sense, obviously. You want to highlight how your product or service can help the prospect achieve their desired outcome faster and easier than without it. Next up we have Expert. This implies authority, trust, and proof. Your prospect wants to know that you are the right person for the job. That you can be trusted to deliver. The more you can show them that, the more likely they will want to work with you or your company. And that brings us to Lifestyle. The main point of this is to cover the major aspects of how your prospect's LIFE will be different after using your product/service. This requires you to get away from the "features/benefits" way of thinking and instead get more visceral and emotional and PRACTICAL. For example, if talking about a weight loss program this isn't saying you're gonna lose weight or "look better". This is having your prospect imagine herself sliding into that slender black dress she hasn't worn since high school. Finally, we have System. This simply means you want to highlight your proven process or procedure to get the outcome your product delivers every time. This can be as basic as showing people how the blender works, for example. That is a "system". So, is a marketing strategy for Facebook Ads. Bonus points if you give your system a name too. Go use these in your copy and ads and see how well your audience responds.

Hi everyone! Want to share one unique growth hack that proven to increase website conversion rates up to 70% - capturing opt-in contacts who visit but abandon your website. Here's how it works: 1. Place a site visit pixel where you watch to capture contacts from (i.e. product pages); and a conversion pixel where you want to exclude (i.e. success pages). 2. Through integrations with trusted data partners, you can match anonymous digital identifiers to enrich them into customer profiles. With access to 500+ million US devices, you can identify MAIDs, emails, persona profiles, and postal addresses, all of which can be brought to your CRM or CDP. 3. Add your new list of first-party data to conversion funnel drip campaigns*.* Important to note that these are compliant opt-in audiences available in the US only. If you want to learn more on this topic, DM me 😉

What CRM tools do you recommend for a very small starting out consulting business?

Hey guys, what do you use for email scraping off of LinkedIn profiles?

I'm using SignalHire, but was wondering if there's better/cheaper alternatives

I'm looking into DropContact. I'm curious to know if anybody has used it and finds it useful.

Had an idea while going for a walk this morning and thought I'd share with the community for feedback, if any

Most SaaS and e-commerce either don’t know how to measure ROI on their content marketing or do it incorrectly. Let me give you my 4 steps to measure ROI on content and share my ROI calculator - a spreadsheet template you can copy and use yourself. In my experience, when executives ask ROI questions, what they want to know is - 1) How many leads & sales they will generate from content? 2) How long will it take to break even? & how much to spend before break even? Answering the first question is about understanding the total number of keywords in your space that have business value. Answering the second question —is the process I am going to describe below. Step 1: Define some concrete metric to measure Most of us measure vanity metrics. For instance, website traffic, email newsletter signups, webinar signups, social media likes, etc. These metrics are great but how do you attribute them directly to sales? You can only make assumptions. Producing content that generates a lot of traffic but very few leads is very easy. So instead, we should be measuring - Qualified leads Free trial and signups Booked demos Purchases in eCommerce & d2c businesses. Step 2: Set Up Google Analytics to Measure That Metric Use one of the above-discussed business metrics as a benchmark for content performance. To measure it, I use Google Analytics (GA). Create a Destination goal: You create a unique “Thank You” page for people who sign up, submit a form, & have that be a goal in GA. Step 3: Determine the number of Leads/Sales/Revenue per month required to break even. You need three numbers to calculate this : Annual ticket size Lead to close rate Cost of content marketing Multiply the first two numbers to get the "average money a lead brings in". Now divide content marketing cost by "average money a lead brings in" to determine how many leads you need to break even monthly. Further, you can also estimate traffic to break even based on conversion%. Example - your annual ticket size is $10k & your closing is 5%. So a lead, on average, brings in $500. Now let's say your content marketing cost is $4k. That means you only need 8 leads a month to break even. With 0.5% conversion on your blog traffic, you need 1600 visitors a month. (high conversions only possible on bottom-of-funnel articles) If you are an eCommerce or d2c business, you just use average order value (AOV)—the average dollar amount of purchase on your site & divide that by your content marketing cost. So, if your AOV is $400, & your content marketing cost is $4k per month, you would need 10 sales to break even. With this in hand, executives and founders can calculate their ROI in a jiffy. Here is the link to google sheets to calculate ROI yourself - https://docs.google.com/spreadsheets/d/14DofXhXoYbMnjT5QQWBJq07KPOByPd8d32D2A1fbLvQ/edit?usp=sharing