• Build a product people really like. This means proving that your customers find your product valuable, engaging, and growing.
• Build a growth engine. This means figuring out how to efficiently and scalably reach new customers. Some signs you've achieved this include:
• You can get non-founder employees to do sales in a repeatable way
• Your customer acquisition cost (CAC) to lifetime value (LTV) ratio is greater than 1 (ideally 3-5x)
• You have a proprietary and scalable way to reach new customers
• Your growth is accelerating, not slowing down
The Most Intimate Founder Community - Your Journey Begins at
https://founderscafe.io/