Ready to create your Go-to-market Strategy but don´t have any template to use? Well, based on my experience I have just created one for you!
Follow the 5-step process:
Step 1 -Launch Description: Describe how you imagine your product/feature launch and what outcomes you expect from it.
Step 2 - “Understand the Why”: Describe the important insights that will help you succeed. Find more about this template here:
https://miro.com/miroverse/product-strategy-understand-the-why/?social=copy-link
Step 3 - Market Research: Write here the important insights the market is telling you about that will help you succeed.
Step 4 - OKRs / Outcome: Describe here your Objective and Key Results you want to achieve.
Step 5 - Go-to-market strategy: Find the 9th substeps where you will complete your action plan regarding:
a. Marketing
b. Brand
c. Launch
d. Product Support
e. Data
f. Community
g. Timing
h. Business Model
i. Product Led Growth (PLG)
https://miro.com/miroverse/gotomarket/?social=copy-link