I built a product a while back i've been sitting o...
# ask-a-growth-questionc
Cayman Jeffers
09/15/2023, 4:06 AMI built a product a while back i've been sitting on called lessmail.io that helps you clean your email faster than you ever could in the native Gmail client (other clients coming soon). I managed, totally unexpectedly to go top 3 on my product hunt launch: https://www.producthunt.com/products/lessmail-io#lessmail-io and got a flurry of users, but it's slowly fizzled ever since.
Looking into link building and SEO as paid distribution was working (kind of) but CAC was too high.
Does anyone have any good tools for reverse engineering another companies content marketing strategies? I have competitors that make millions with similar products. TAM is huge as 4B people have emails and most are g suite.
Any tips for cost effective link building? (I'm bootstrapped).
If you sign up for tons of newsletters/events or have a lot of email communications and your inbox is a horrid mess (like mine was) Let me know and I can bypass the paywall for you in exchange for feedback on the product, haven't managed to get much feedback from other users. Thanks!
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Travis Steffen
09/15/2023, 6:35 PMWhat led you to build this? Who is it built specifically for?
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Cayman Jeffers
09/15/2023, 6:36 PMI built it from a need I had myself after signing up to tons of newsletters and events, managing communications from users across different apps etc…
Cayman Jeffers
09/15/2023, 6:37 PMWhen I released to the public seemed that a lot of others had the need as well. Tried to make it as un opinionated and general use as possible
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Verdi Kapuku
10/31/2023, 6:47 PMIf the users you got churned out, you need to figure out where’s the leak before trying to add more people to the top again
Verdi Kapuku
10/31/2023, 6:49 PMTry to bait them with a reward. “Hey, I will send you a $10 Starbucks gift card if you agree to share feedback with me” or something like that.
Offer it to every user. Most will ignore you anyways and then only hop on maybe ~10 calls at most with the users you know tried to use the product (based on product analytics) and not just those who want a free coffee.
$100 to figure out why your product didn’t stick is a cheap cost to pay IMO and then you’ll build a good relationship with those people to talk to them again in the future