:mega: GTM folks! What challenges do you face whe...
# ask-a-growth-question
r
📣 GTM folks! What challenges do you face when introducing a new feature to your existing customer base? 🤔 For me I'd say it's the timing - it's crucial. If the offer is presented at the wrong stage in the customer journey or when they are not ready, it can result in a missed opportunity. What challenges resonate with you?
r
For us its the value of the new feature. Does it create a net positive outcome? Then yes.
s
@Rhea Reanoga more than timing I'd say it's which existing customers are you offering it to, and the answer is simple...