Hi 👋 We interviewed media experts and consolidated the advertising trends that will shape 2024: 1. ID-Free targeting 2. Instant creative and content production 3. From Search to Performance Max 4. Embedded product and sales analytics 5. Data quality control 6. Transparency in attribution 7. Moving to first party trackers 8. Social commerce 9. Importance of brand experiences 10. Growth of audio streaming Read more in our publication ⬇️ https://growthchannel.io/blog/advertising-trends-for-2024-and-digital-outlook-from-the-experts