Hey Growth Marketing Pros, You may have a startup idea or even a minimum viable product but how do you make sure people desire a solution? Turn your 'maybe' into a 'definitely' with idea validation—because great startups start with great checks. Some people call these desirability checks; "*Idea Validation*". At 7 Fit Framework Towards Product-Market Fit and Design Thinking, we call the concept of desirability; "*Customer-Problem Fit*". The building blocks of Customer-Problem Fit are, ↘️ CUSTOMER ↘️ PROBLEM ▶️ Who? ▶️ When? ▶️ What? ▶️ How? ▶️ Why? We created a pocked-sized FREE BOOKLET for those of you wishing to grasp those fundamental concepts. There you go: https://bit.ly/49eLEmc