Is your LinkedIn ads CTR dropping too low? LinkedIn ads are no joke and no cheap B2B tech companies running ads here Doesn't always achieve desired ROAS The reasons are many But after going through some 85+ ads from top B2B SaaS I found out why they suck 1. Too much text 2. Poor brand identity 3. Thin and low-value content 4. No visuals 5. Over-the-top stock footage Well, there is more to it which I'll discuss sometime later For now, I want to present you with something that'll improve your ad performance So that the next campaign you run won't burn your pockets While I found the pitfalls, I also came across a few common and popular content And I noticed this content overlapped with what we do at Content Beta I'm talking about • Educational image • Product showcase • Rhetorical statement • Customer testimonials • Memes These are some hot content ideas B2B brands are doing Maybe it's time you try something similar Who knows what content gets you closer to your dream ROAS Check them out here: LinkedIn Ad Content Ideas PS: If any of these content ideas clicked your creative brain, leave me a DM and I'll walk you through the exact process we've helped 150+ B2B tech rock LinkedIn ads. (edited)