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If you were looking at a site as an SEO analyst an...
# ask-a-growth-question
m
If you were looking at a site as an SEO analyst and had to choose one metric to look at for backlink analysis - what would it be? Referring Domains? Referring IPs? Referring Pages? Total Backlinks? something else?
m
Referring Domains. Definitely
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j
I also like Referring Pages since it can show the depth in your bench so to speak.
m
@Jarie @Muhammad Furqan Ahmad - per your suggestion I've started with "Backlink Domains"
Does it make sense in that context?
j
Yeah. I see now. Interesting idea.
m
There's a lot to shove into one screen so I'm trying to do the UX thing of "telling a story" as you scan left to right through the columns
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j
I'm assuming the ideal is to find Expired and Available with tons of Backlinks.
m
@Jarie yes - "quality" is the other aspect here but since they're already ranking for terms in that topic area (and we do a lot of filtering) what's in the the list is generally pretty quality
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j
Got it. You might want to consider what ahrefs does in terms of a "score" of overall goodness. Not sure how that would work but I find it helpful to sort on.
a
I have a website ranking and with DR30+ with 3 links alone. It completely outranks other websites in the niche which have hundreds and even thousands of other backlinks So I always check linked domains, sorted by DR and then check topical relevance
m
@Andrei Constantin what tool are you checking, Ahrefs?
a
That's the one @Michael Buckbee I know bares no relevance and is something proprietary from Ahrefs, but you mention backlink analysis and by it's own definition the DR measures that. Again, that's for Backlinks KPIs only. I have high DR40+ domains with barely any traffic so I see no relevance between DR and traffic
m
@Andrei Constantin yeah, I'd view it as more "share of traffic" for the niche which varies widely, competition, etc.
So in context of this app I'm just trying to give people a sense of if the domain is "good" or not - and then they can hop over to ahrefs (or whatever their preferred service) and do a more in depth analysis - like here:
But I wonder if it's worth it to invest the time to try and injest data directly
like tie into the Ahrefs API
a
It definitely wouldn't hurt. Ahrefs crawler is the 2nd best after Google so their index is on point. That is why Ahrefs is the go-to tool when it comes to Link Building. People want to check the domain strength and they usually look at DR (not trust flow etc) So if you can add Ahrefs metrics, that can only be a positive thing
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