I believe you have a better big idea to leverage in your headline for the benefit of the readers... Why should people read this? How can we make it sexier? In your article, buried in the final few paragraphs, you reveal how a simple method of charting PMF metric unlocked significant growth for Sutro. "This effort results in Sutro growing from $0 to 7-figures in revenue in 12 months and then doubling revenue again in another six months. The bulk of that revenue growth happened during the period shown on the graph." For future promotion and distribution of this content, I would lead with that as the main story hook. Its an incredible outcome and because the content is so deep, many would miss this gold!