How to get early user if your startup is in paymen...
# ask-a-growth-question
n
How to get early user if your startup is in payments space as for user to onboard it requires lot of credibility?
g
B2B: Get cold email find beta users. Then plan a launch B2C: Plan a product launch
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k
@Gupil Bhutani what would you recommend for B2B2C product?
g
@Kiril Yoanidi Create 2 ICP list 1. B2B 2. B2C Understand where major dependency of success is is it B2C or b2b prioritise that. Root yourself in communities like Indie hackers, Product Hunt, Twitter and more to build some launch anticipation. Use alternative product hacks to gain pre-launch lists.
k
@Gupil Bhutani can you please explain the last sentence?
g
@Kiril Yoanidi Here is what we did for one of clients in the hiring SaaS space, We created plenty of API led Jobs opening. Got them onboard on our product and hired through our platform. Same trick for pre launch list ended up getting 15K sign-ups
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k
@Gupil Bhutani thank you!
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v
you should hire Gupil
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g
Love the trust :)