Hey everyone, What do you think of having a free plan on the launch, even if you only have a few beta testers?

Hi Idriss, Free plan works very well, but what is your market strategy? Free plans works perfect with dominant or differentiated products!

Depends on your marketing strategy, what's your end go for the free plan, how do you intend to convert these freemuim users to paid customers.

Hi @Idriss AIT HAFID - This depends on the goal of your 'launch'. I strongly urge startups I serve to clearly define their objectives from any launch exercise before developing the strategy. Example 1: Product MVP launch - In this case you are probably looking for validation on whether a product solves a certain problem at all. It's probably fine to launch for free and get adoption, purely with the objective of collecting feedback. Example 2: GTM research - If you're viewing the launch as a precursor to your comprehensive GTM, you want to 100% avoid a free tier. The goal of any business is to get users to pay. So you want to understand How Much Will Customers Pay For My Product? By introducing a free tier, you will corrupt your research. The free tier can come in later as an additional hook to bring in more clients, but I strongly urge you to have strong data independent of the free tier

Hey @Idriss AIT HAFID, I’m a strong opponent to free plans when launching! Two reasons: https://twitter.com/davidfuesser/status/1560293952779177985?s=21&t=nfhACY9H1lVbu_lTOSj5Yg https://twitter.com/davidfuesser/status/1578355877261852672?s=21&t=nfhACY9H1lVbu_lTOSj5Yg