Wondering about local SEO tactics - any tools that people can recommend that can manage it well? For example Google Business, reviews, etc.
11/29/2022, 12:41 AM
Hello Mary Beth, just one suggestion here is to use Structured Data within your website for your local business, if it's not already part of your site. Structured Data is a relatively new aspect to SEO, and it's used for informing the search engines of exactly what they need to know about your local business, in a very specific data format. Here's a link to some sample Structured Data for a local business (courtesy of Google's developer docs): https://developers.google.com/search/docs/appearance/structured-data/local-business