Hi All, we are relaunching our app on Zoom marketplace. It would now be available to both Paid and Free Users.
I am looking for the best way to get the word out and drive sign-ups. We are planning for the foll:
1. Email outreach to all free users who had signed up but could not use Betafi during their Zoom calls
2. Cold email / LinkedIn outreach to our target personas
3. LinkedIn ads
Please suggest any other tactic that has worked for you when it comes to such app marketplaces