I have observed mobile conversion is much less compared to desktop for my ecommerce website. So in that case should I run ads on desktop more compared to mobile? Also ads slot available on desktop is higher compared to mobile ads slot. Any suggestions?
02/02/2023, 7:35 PM
It’s normal for ads on desktop to convert better
02/02/2023, 7:39 PM
Got it. Thanks 👍
02/02/2023, 9:30 PM
Optimize mobile until it will come to the same percentage as desktop
02/08/2023, 8:11 PM
What is your UX designed for? Do you have an associated mobile app for your eCommerce store?
03/14/2023, 8:02 AM
@Aditya, 2 things: 1-Conversion rate on desktop is usually higher than mobile 2-Pay attention to the average order value of these conversions (for instance, Ecommerce businesses usually report a higher AOV for IOS mobile devices)