I swear I'm not calling anyone out. BUT (😅)... if you're running LinkedIn ads today And you haven't had it audited by a specialist (for free) Then, what are you even doing with your life? -- Jokes aside, I've been doing tons of audits lately. It blows my mind how much budget is being wasted needlessly. The 3 biggest gaps I see are in these categories: 1. Technical configuration Wrong objective. Wrong bidding. Wrong audiences. Etc. 2. Creative configuration Wrong strategy. Wrong mix of assets. Wrong process for iteration. Etc. 3. Architectural configuration Wrong funnel. Wrong content sequencing. Wrong alignment. Etc. -- Some of these things are easy to fix. Many of them will take time. But I'd say that, on average, I can save an account between 20-99% of ad spend waste in less than 20 mins. -- Don't believe me? Shoot me a DM, and I'll audit yours and do it before the end of the week. If you have general questions, drop them below, and I'll share what I know!

Hi there. Do you think that LinkedIn ads are good/effective for b2c business as well?

Depends on the average order value + lifetime value of a customer + quality