subject is "freelancer talent"
# ask-a-growth-questiond
Dan Taylor
04/05/2022, 11:34 AMsubject is "freelancer talent"
Dan Taylor
04/05/2022, 11:35 AMnot as good an open rate, but the reply rate is one of the highest for a first touch-probably because of the "sent from my iphone" thing at the end. its not sent from my iphone its actually automated through salesloft
Dan Taylor
04/05/2022, 11:36 AMthis one all things considered is probably my best performing one. I have one email that has a 68% open rate, but the response rate is 0%. In terms of relevancy to your original question I think this would be the most helpful
Dan Taylor
04/07/2022, 1:27 PMok guys this is weird.
here's the open rate for my first 2 emails (each one is an A/B split which is why there's 4 emails)
Dan Taylor
04/07/2022, 1:29 PMand here's my last three emails about a week later.
any ideas why the open rate is so high? They're all automated: 1 chaser, 1 case study, and 1 breakup. Response rate is 0% on all three though
j
Jarie
04/07/2022, 7:01 PMIf the Open Rate is that high (although you have a small sample), then it's usually a poor offer or a muddled offer.
Target 150-250 words with the following components.
To some, this will look familiar since I wrote a book about it called Story-Driven Outreach: https://www.amazon.com/Story-Driven-Outreach-response-compelling-Foundation-ebook/dp/B09SW2F8JV/
As an aside, for targeted lists like you have, Open rates should be above 50%. Response is a little more tricky but I'd expect 4-6% on that.
Feel free to share the email copy so we can take a look.
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