Do you think having a video explaining the product is necessary for saas products?
I mean on landing page
09/28/2022, 12:47 PM
I think it depends on what the product is. If it's a new technology, maybe it will be easier to demonstrate it visually.
09/28/2022, 2:16 PM
If you encounter conversion funnel leakage from your product page to checkout page, then yes, please experiment with a product demo video and check after X visits or period to see if there’s an uplift in conversions from product to check out page