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#ask-a-growth-question
Title
# ask-a-growth-question
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Archie

07/01/2022, 2:51 PM
Hey guys, We’re having trouble getting initial users to try out our api / website. We’ve got some signups but struggling to convert them to users. We’re building a crypto api which allows you to check historical on-chain ethereum data. The website is: eisberg.gg. Anyone got any suggestions? Thanks in advance 🙏
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John

07/01/2022, 3:39 PM
Being honest, the website you built looks a bit like a scam, that was put together in 30 mins. You should spend some time building an appealing website (you can start with a template, and custom it yourself with your content)
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Alex Giedt

07/01/2022, 4:16 PM
I agree with this. Also, if you are in Crypto, trust is going to be an issue. You may want to have a team section with bios that link to LinkedIn profiles/twitter handles. If you have any press or mentions, you may want to highlight that. Authenticity is going to be your challenge in today’s crypto space.
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John

07/01/2022, 4:52 PM
Exactly, and as crypto in today's world is pretty much based on speculation, when the crypto hype slows down, so will your traffic and leads. Not the best for an entrepreneur to be based on uncontrollable hype.
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Joel Lim

07/01/2022, 5:04 PM
@Archie, a website redesign is necessary. Also, what's your current marketing plan?
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Alex Giedt

07/01/2022, 8:00 PM
This is a great comment. Your site deployment can and will have lots of tactical elements that should support your strategy. So start with strategy and then hone your site content and flow to support that. Your marketing plan/approach will be super critical to that.
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Ilir Imeri

07/03/2022, 5:06 PM
Coingecko and etherscan API already provide the things that you've built. It's going to be hard to top them off