User acquisition experimentation question: If you wanted to solve the 'cold start problem' for a social app with zero users (targeting people who feel lonely working from home), what kind of experiments might you consider running to get the first 10 users?

Check obimy on iOS. They exploded organically pretty quickly. Similar onboarding as Clubhouse

Consider thinking: What do bored people do? Can you target people who've increased their OTT consumption / time on social apps? Can you target people who've installed more than 1 dating apps recently? Getting to these consumers might serve two personas together: They are using social apps + are bored out of their minds.

Thanks Ayush for the suggestion! Wow @Arnas Jagminas, obimy is an EXCELLENT find!!!!! Their website is such an excellent source of inspiration for the kind of copy to incorporate into my own project; can't thank you enough dude!!!! Will see if I can find any podcast interviews / articles bringing light into their early onboarding days

You may find this book helpful https://www.amazon.com/Cold-Start-Problem-Andrew-Chen/dp/0062969749 There are some case studies and ideas to solve the cold start problem systematically. To start, it tells you to focus on building self-sustaining networks called atomic networks. For example, your first atomic networks could be online communities of remote/freelance workers.