# ask-a-growth-question

Aaron Friedman

07/08/2022, 1:27 PM
Curious if anyone has expereinced something like this. I run 2 webinars a month and we use Zoom webinars for it. WHen the invitation is sent, it makes people manually add it to their calendar, and I have a feeling a huge amount of people are missing that invite. Does anyone know of a way to make these messages automatically add them to calendars?
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Patrick Herbert

07/08/2022, 1:35 PM
You can set a recurring meeting with Zoom business and then people only have to add it to their cals once. But aside from that I dont think there is a way to make it any more automated. People do have to accept it after all

Anais C. (Product at

07/08/2022, 2:13 PM
We also use Zoom. I create the calendar event on a public company calendar in google. From the event, click on the three dot menu in the top right > publish event > copy link to event. I embed this in buttons in confirmation emails and webinar reminders. It only works for Google but that handles a big chunk of what people use.
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Jordan H (open for work)

07/08/2022, 2:34 PM
@Aaron Friedman I think you're looking for an invite notification in the email. I worked on something like this recently (the ink-in-time app for my website, It's a specific
definition, which is then attached as an
in the email, though many systems might have it generate the definition automagically. If you want I can take a look at what you have and offer a suggestion.
Or do you mean for the email to detect that there's an event and then add it to the calendar? I don't think that's possible except for an internal setup. Because you'd need to first configure the email client (whether it's web, mobile, desktop) to know what to do with an ics. Then you'd need to create a protocol to communicate with the email client though some sort of email metadata. It's messy at best, impossible at worst.

Sanjay Goel (NachoNacho)

07/08/2022, 4:36 PM
@Patrick Fang
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@Andy Karuza