As an email marketing agency owner, I spend a lot of time crafting different cold emails for different clients in different industries.
Based on what we have tested so far, our best performing cold emails are:
• Are less than 90 words
• Are 3-sentence paragraphs long
• Goes straight to the point
• Only ask one question
Here's an example of a cold email template that has worked wonders for us:
Hi first name -I saw you're the VP of Sales at Acme and are more likely focused on increasing sales and helping your reps hit their KPISo I wanted to send you a quick note about my company.We worked with a VP of Sales who used our tool to streamline their outbound sales, resulting to a 30% in booked meetings.I believe we can do the same for you.Interested? Let me know, and I can send over a few times to chat
Hope this was helpful!
And if you need help with your cold email campaign, feel free to message me.
08/09/2022, 2:40 AM
Hi Melvis, would you say this is valid across the board or do you work with specific types of businesses? Do you focus only on B2B?