Hello Members! Is there is any advice for a SaaS that entered into a highly competitive market? How to build your brand and stand out? What do you need to build brand trust? Thanks in advance.

Depending on the vertical one of the biggest successes we’ve had in building out Oznr.com was our level of support.

If you are in highly competitive market, the first thing you must do is to have an in-depth research the market and an in-depth competitive analysis see what the competitors have done and are doing. The goal of the research should be for you to find a market gap that you can fill, something that your competitors are lacking and that you have. After you find the market gap that you fill, you should focus your marketing and messaging on what makes you different and what specific feature or benefit you provide that fills that market gap. That is my opinion on this, let me know if this helped @Navninder Benipal

It definitely helped @Stefan Despotovski Thanks

What are you selling? You must find the one thing that differentiates your business at the most fundamental level and that becomes the basis of everything

We go to g2crowd, catperra, google play store, amazon, apple store, social media, and a ton of other review sites to mine all the top, most detailed positive and negative reviews of competitors we’re targeting. We then create a sheet comparing these and choose angles based on those research to provide better solutions.

Check this out: https://www.everyonehatesmarketers.com/stfo (I work for EHM)

Look up Judo Economics. You can use the size of competition against them. Netflix or RedBull energy drinks are good case studies to look at.

Thank you everyone, this helped.