Has anyone tried Quora ads for SaaS? Is it worth investing on Quora ads? If so I’d love discuss the targeting method and strategies that worked for you.
06/29/2022, 12:38 PM
@Ivan is an expert in this I believe
06/29/2022, 12:47 PM
Thanks @Stefan Despotovski 🙏
Yes, Quora Ads are great for B2B SaaS!!!
• you can precisely target questions related to our business
• you can achieve organic referral traffic in the long term
• it has lower cost comparing to other platforms (FB, Google, LinkedIn...)
I suggest using 3 types of Quora ads:
1. Promoting your answers for questions that get organic traffic from Google (over 60% of Quora's traffic coming from search engines)
2. Run Contextual Ads targeting specific questions related to your business/target audience.
3. Run Behavioral Ads targeting people who visited specified questions in the past.
You can learn more here or just feel free to send me a message anytime.